Posts made in January, 2009
SEO vs SEM vs Internet Marketing | and the winner is?
We will pronounce the winner shortly, first have a quick look at the competitors (search engine optimization, search engine marketing and internet marketing) their techniques, strengths, limitations and lastly … why do we need a winner in the first place? Because all three of them are inter-related and the techniques used are somewhat similar, people often confuse one with another. Question is, if the nature and techniques are almost the same, why do we have three different titles? Do we (SEO professionals) use them to impress our clients? Is this just an attempt to make a mountain out of molehill? Sales pitch like “We are XYZ Company specializing in Search...
Read MoreSearch Engine Optimization Explained for laymen
Search engine optimization (SEO) is a term that daunts those who are not conversant with it and haunts those who are. Many have tried to define search engine optimization, unfortunately most of these definitions comes from experts who are not able to abstain themselves from using terms like “organic”, “algorithms” or “SERP”. For someone who’s trying to get familiar with search engine optimization, the term “organic” is a little too much. As a result most people would just drop the idea of learning about seo themselves and simply hire some seo professional to do the job (and that’s exactly what the “authors...
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